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Trading Zones and Interactional ExpertiseCreating New Kinds of Collaboration$
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Michael E. Gorman

Print publication date: 2010

Print ISBN-13: 9780262014724

Published to MIT Press Scholarship Online: August 2013

DOI: 10.7551/mitpress/9780262014724.001.0001

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Using Trading Zones to Prevent Normalized Deviance in Organizations

Using Trading Zones to Prevent Normalized Deviance in Organizations

(p.245) 12 Using Trading Zones to Prevent Normalized Deviance in Organizations
Trading Zones and Interactional Expertise

Michael E. Gorman

Patricia H. Werhane

The MIT Press

Trading zones and interactional expertise can help organizations avoid the problem of normalized deviance. Normalized deviance occurs when individuals within organizations, often skilled professionals, playing what they believe to be their well-defined professional roles, reclassify danger signals as within the bounds of normality—and continue a course toward disaster. This chapter shows how the formation of trading zones can prevent the kind of normalized deviance that contributed to the Columbia shuttle disaster and the collapse of WorldCom.

Keywords:   trading zones, interactional expertise, normalized deviance, Columbia shuttle disaster, WorldCom

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