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The Machinima Reader$
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Henry Lowood and Michael Nitsche

Print publication date: 2011

Print ISBN-13: 9780262015332

Published to MIT Press Scholarship Online: August 2013

DOI: 10.7551/mitpress/9780262015332.001.0001

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Pink vs. Blue: The Emergence of Women in Machinima

Pink vs. Blue: The Emergence of Women in Machinima

(p.277) 16 Pink vs. Blue: The Emergence of Women in Machinima
The Machinima Reader

Robert Jones

The MIT Press

This chapter examines the issue of gender as it plays out in machinima. Drawing on the historical examples of amateur radio and the personal computer, it illustrates a historical trajectory that shows how access to new technologies gets determined in large part by the gender inscriptions imposed by the dominant culture. It shows that the history of machinima follows in the same vein as other twentieth-century technologies, lacking any strong presence of women in its development. Despite the efforts of women to overcome the status quo, men have maintained hierarchies of power through technology.

Keywords:   machinima, gender issues, amateur radio, personal computer, women

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