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Neural Basis of Motivational and Cognitive Control$
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Rogier B. Mars, Jerome Sallet, Matthew F. S. Rushworth, and Nick Yeung

Print publication date: 2011

Print ISBN-13: 9780262016438

Published to MIT Press Scholarship Online: August 2013

DOI: 10.7551/mitpress/9780262016438.001.0001

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Frames of Reference in Human Social Decision Making

Frames of Reference in Human Social Decision Making

Chapter:
(p.408) (p.409) 22 Frames of Reference in Human Social Decision Making
Source:
Neural Basis of Motivational and Cognitive Control
Author(s):

Laurence T. Hunt

Timothy E. J. Behrens

Publisher:
The MIT Press
DOI:10.7551/mitpress/9780262016438.003.0022

This chapter argues that understanding the frame of reference in which neural activity changes is fundamental to understanding the function of that activity. It discusses how social influences modify action selection and cognitive control. It then argues that socially derived rewards and decision values activate portions of the ventral striatum and ventromedial prefrontal cortex. The chapter also discusses studies that use the reinforcement learning (RL) model in tracking the behavior of a partner in a socially interactive setting.

Keywords:   frame of reference, neural activity, social influences, action selection, cognitive control, socially derived rewards, ventral striatum, ventromedial prefrontal cortex, reinforcement learning

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