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Elements of Argumentation$
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Philippe Besnard and Anthony Hunter

Print publication date: 2008

Print ISBN-13: 9780262026437

Published to MIT Press Scholarship Online: August 2013

DOI: 10.7551/mitpress/9780262026437.001.0001

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PRINTED FROM MIT PRESS SCHOLARSHIP ONLINE (www.mitpress.universitypressscholarship.com). (c) Copyright The MIT Press, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in MITSO for personal use.date: 25 September 2021

Considering the Audience

Considering the Audience

(p.131) 6 Considering the Audience
Elements of Argumentation

Philippe Besnard

Anthony Hunter

The MIT Press

This chapter, which explores how knowledge about the audience can be captured and used for better practical argumentation, focuses on two approaches to representing and using such knowledge about the audience for extrinsic analysis: “Higher impact argumentation” and “more convincing argumentation.” Rationalization techniques are considered for both these types of intrinsic factors.

Keywords:   knowledge, audience, practical argumentation, extrinsic analysis, higher impact argumentation, convincing argumentation, rationalization

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