Something Is Missing
Something Is Missing
Consumers have access to substantial information on the products they buy, but much information is missing. “Sustainability information” – about traits like greenhouse gases, child labor, toxic chemicals – is not part of the flow of information. In its absence, the market cannot reflect consumer values about sustainability. New sources of information could integrate our collective values into day-to-day consumer transactions, and make ordinary shopping a path to a more sustainable future.
Keywords: Sustainability, Product ratings, Walmart, BGH (bovine growth hormone), Greenhouse gases, Child labor, Toxic chemicals
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