Show Summary Details
- Title Pages
- Acknowledgments
- Introduction
- 1 Mobile Phones: A Truly Transformative Technology
- 2 What the Smartphone Has Changed
- 3 Striking a Balance
- II The Forces Shaping the Mobile Economy
- 4 Context: What’s Going On?
- 5 Location: Why Geography Matters
- 6 Time: It’s On Your Side
- 7 Saliency: Can You See Me Now?
- 8 Crowdedness: Why Scarcity of Space Matters
- 9 Trajectory: Watch Where You’re Walking
- 10 Social Dynamics: You Are Who You’re With
- 11 Weather: Creating the Perfect Storm
- 12 Tech Mix: Solving Wanamaker’s Riddle
- 13 The Growing Intimacy between Us and Our Devices
- 14 The Next-Generation Technologies
- Epilogue
- Index
Title Pages
Title Pages
- Source:
- Tap
- Author(s):
Anindya Ghose
- Publisher:
- The MIT Press
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- Title Pages
- Acknowledgments
- Introduction
- 1 Mobile Phones: A Truly Transformative Technology
- 2 What the Smartphone Has Changed
- 3 Striking a Balance
- II The Forces Shaping the Mobile Economy
- 4 Context: What’s Going On?
- 5 Location: Why Geography Matters
- 6 Time: It’s On Your Side
- 7 Saliency: Can You See Me Now?
- 8 Crowdedness: Why Scarcity of Space Matters
- 9 Trajectory: Watch Where You’re Walking
- 10 Social Dynamics: You Are Who You’re With
- 11 Weather: Creating the Perfect Storm
- 12 Tech Mix: Solving Wanamaker’s Riddle
- 13 The Growing Intimacy between Us and Our Devices
- 14 The Next-Generation Technologies
- Epilogue
- Index
