Jump to ContentJump to Main Navigation
The Qualified SelfSocial Media and the Accounting of Everyday Life$
Users without a subscription are not able to see the full content.

Lee Humphreys

Print publication date: 2018

Print ISBN-13: 9780262037853

Published to MIT Press Scholarship Online: September 2019

DOI: 10.7551/mitpress/9780262037853.001.0001

Show Summary Details
Page of

PRINTED FROM MIT PRESS SCHOLARSHIP ONLINE (www.mitpress.universitypressscholarship.com). (c) Copyright The MIT Press, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in MITSO for personal use.date: 25 September 2021



(p.115) 6 Conclusion
The Qualified Self

Lee Humphreys

The MIT Press

This chapter reviews the practices and dialectics of media accounting to explore what is really new about new media accounting practices. One of the goals of placing social media into a media accounting framework is that it shows similarities in practices across time and technology. It also gives insights into the key differences. The chapter argues that the speed, size, and ownership of mobile and social media platforms are significantly different from previous forms of media accounting. It discusses the implications of what these differences are for individuals as well as the broader cultural implications. It also discusses a so-called post-digital turn in media accounting whereby the media traces we create are made analogue in a tactical way—tactical both as a means of exerting power and influence but also in its material form.

Keywords:   media accounting, social media, mobile media platforms, post-digital turn, media traces

MIT Press Scholarship Online requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.

Please, subscribe or login to access full text content.

If you think you should have access to this title, please contact your librarian.

To troubleshoot, please check our FAQs, and if you can't find the answer there, please contact us.