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Governing Global Electronic NetworksInternational Perspectives on Policy and Power$
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William J. Drake and Ernest J. Wilson III

Print publication date: 2008

Print ISBN-13: 9780262042512

Published to MIT Press Scholarship Online: August 2013

DOI: 10.7551/mitpress/9780262042512.001.0001

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PRINTED FROM MIT PRESS SCHOLARSHIP ONLINE (www.mitpress.universitypressscholarship.com). (c) Copyright The MIT Press, 2018. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in MITSO for personal use.date: 19 September 2019

Trade Barriers or Cultural Diversity? The Audiovisual Sector on Fire

Trade Barriers or Cultural Diversity? The Audiovisual Sector on Fire

Chapter:
(p.233) 6 Trade Barriers or Cultural Diversity? The Audiovisual Sector on Fire
Source:
Governing Global Electronic Networks
Author(s):

Byung-il Choi

Publisher:
The MIT Press
DOI:10.7551/mitpress/9780262042512.003.0168

This chapter examines how the World Trade Organization’s (WTO) General Agreement on Trade in Services (GATS) treats international trade in audiovisual services. Negotiations in the WTO have pitted proponents of a trade perspective (which holds that audiovisual services should be subject to progressive trade liberalization like any other sector) against those advocating a cultural perspective (which rejects the trade perspective because of audiovisual services’ special cultural significance). The chapter considers the politics of these trade negotiations and other settings (bilateral, regional, multilateral) and argues that the cultural sector must be supported without causing undue distortions to international trade. After tracing trade disputes in the audiovisual sector, it discusses the current international trading regime for the cultural industry and looks at the status of the film industry in Canada, Mexico, and Korea.

Keywords:   international trade, audiovisual services, World Trade Organization, General Agreement on Trade in Services, trade liberalization, politics, trade negotiations, cultural industry, film industry, trade disputes

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