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Identity GamesGlobalization and the Transformation of Media Cultures in the New Europe$
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Aniko Imre

Print publication date: 2009

Print ISBN-13: 9780262090452

Published to MIT Press Scholarship Online: August 2013

DOI: 10.7551/mitpress/9780262090452.001.0001

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PRINTED FROM MIT PRESS SCHOLARSHIP ONLINE (www.mitpress.universitypressscholarship.com). (c) Copyright The MIT Press, 2018. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in MITSO for personal use.date: 15 October 2019

Conclusion

Conclusion

Chapter:
(p.221) Conclusion
Source:
Identity Games
Publisher:
The MIT Press
DOI:10.7551/mitpress/9780262090452.003.0007

This book presents an argument against adopting the globalization vision of neoimperial power interests. The importance of studying globalization from the perspective of a set of political and economic games rather than as a zero-sum game is discussed. The use of a game model theory for understanding globalization variables such as flow, scape, and network is presented. Implications of media globalization along with the importance of its interdisciplinary understanding are emphasized. The use of the postsocialist transformation model for observing the flow of capitalist globalization and other hidden continuities is discussed. The importance of understanding the global peripheries' complex interdisciplinary analysis for understanding and mapping transnational media trends is discussed.

Keywords:   globalization, neoimperial power interests, zero-sum game, game model, media globalization, post-socialist transformation, capitalist globalization

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