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A Future for Public Service Television$
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Des Freedman and Vana Goblot

Print publication date: 2018

Print ISBN-13: 9781906897710

Published to MIT Press Scholarship Online: September 2018

DOI: 10.7551/mitpress/9781906897710.001.0001

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The Media Cannot Reflect Society if Society is Not Reflected in the Media

The Media Cannot Reflect Society if Society is Not Reflected in the Media

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(p.265) 35 The Media Cannot Reflect Society if Society is Not Reflected in the Media
A Future for Public Service Television
Des Freedman, Vana Goblot
The MIT Press

This chapter discusses the lack of ethnic diversity in the creative sector, which remains a significant problem throughout the media and creative industries. There is a significant under-representation of people from black, Asian and other minority ethnic backgrounds (BAME) working in the media and creative industries. Despite many years of efforts by individuals and organisations designed to improve ethnic diversity in the industry, UK media is missing out on an enormous pool of talent. Some of the reasons why access to the creative industries for young people from ethnic minority backgrounds is poor include lack of awareness among BAME young of the opportunities available; closed recruitment networks within the media; and limited knowledge on the part of school and college career services of the opportunities available in the creative sector.

Keywords:   public service broadcasting, UK broadcasting industry, ethnic diversity, creative sector, creative industries, ethnic minority, media industry

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